Which brands represent your style personality?
UK fashion brands offer a variety of options that cater to different style personalities. Here’s an expert’s helpful guide to find them and save you time.
Whichever style personality you associate with, there are plenty of UK fashion brands who cater for each.
It’s also worth noting that this doesn’t mean a brand ‘only’ caters for specific personalities (as that would be wrong).
It just means you are a more likely to find plenty more garments that are a better match and complement your style personality if you know which brands best cater for you.
So, without further adieu, here’s my latest list to help you shop.
1. Classic – style personality
Characteristics : Timeless, elegant, refined; prefers tailored, high-quality clothing in neutral colors.
Recommended Brands
Reiss : Known for sophisticated tailoring and classic pieces like blazers, pencil skirts, and trench coats. Ideal for those who prefer timeless fashion.
Hobbs : Offers elegant, high-quality clothing with a polished look. Perfect for workwear and formal occasions, featuring structured dresses and outerwear.
Jaeger : Embraces luxury fabrics and classic designs, focusing on well-tailored pieces that last. Great for building a wardrobe of refined basics.
M&S Autograph collection : Provides classic, high-quality clothing that blends traditional styles with subtle modern touches.
2. Natural – style personality
Characteristics: Prefers relaxed, comfortable clothing with a casual, effortless vibe. Loves breathable fabrics and earthy tones.
Recommended Brands
FatFace : Offers relaxed, comfortable clothing like cotton tops, casual dresses, and soft knits, perfect for a natural, laid-back look.
White Stuff : Known for its casual, everyday pieces in natural fabrics, including cotton and linen. The brand focuses on comfort and wearability.
Boden : Features relaxed yet stylish clothing with an emphasis on comfortable materials and easy-to-wear designs. Great for those who prefer a natural, down-to-earth style.
The White Company : Specializes in high-quality basics, loungewear, and casual clothing made from natural materials like cotton, wool, and linen.
3. Contemporary – style personality
Characteristics : Trendy yet sophisticated; combines current fashion trends with a polished, modern look. Enjoys stylish details and updated classics.
Recommended Brands
AllSaints : Offers modern, edgy pieces with a fashionable twist, such as leather jackets, asymmetric dresses, and tailored outerwear.
Whistles : Known for chic, contemporary styles that are wearable and polished. They offer modern cuts, stylish prints, and updated classics.
Karen Millen : Known for structured, fashion-forward pieces, like fitted dresses, statement blouses, and sleek trousers that blend modern and classic elements.
4. Dramatic – style personality
Characteristics : Bold, confident, enjoys statement pieces, bright colors, and eye-catching designs. Loves to stand out.
Recommended Brands
River Island : Features bold, trendy pieces with vibrant colors, patterns, and unique detailing. Great for those who like to make a statement.
ASOS Design : Offers a wide range of fashion-forward items with edgy designs and bold prints, ideal for a dramatic style.
House of CB : Known for glamorous, statement-making dresses and eveningwear that caters to a dramatic and bold style.
Coast : Focuses on occasion wear and standout pieces with bold cuts and colors. Perfect for those who enjoy dramatic styles for events.
5. Romantic – style personality
Characteristics : Feminine, soft, and elegant. Enjoys floral prints, lace, ruffles, and delicate details. Prefers flowing fabrics.
Recommended Brands
Joe Browns : Known for its feminine silhouettes, floral prints, and delicate fabrics. Great for romantic, elegant looks.
Phase Eight : Features soft, feminine dresses with floral patterns, lace details, and flattering cuts. Ideal for special occasions.
Monsoon : Offers bohemian-inspired, feminine clothing with details like embroidery, lace, and flowing fabrics.
Oasis : Focuses on pretty prints, soft colors, and feminine designs, including dresses and tops with romantic details.
. Creative – style personality
Characteristics : Eclectic, unique, and enjoys mixing different styles, colors, and patterns. Loves bold, artistic pieces.
Recommended Brands
Anthropologie : Known for eclectic and artistic pieces that mix patterns, textures, and colors. Offers unique, fashion-forward items.
Oliver Bonas : Features colourful, creative designs with a playful, artsy twist. Offers clothing and accessories with unique patterns and textures.
Vivienne Westwood : Ideal for those who enjoy fashion as a form of artistic expression, with bold prints, asymmetrical cuts, and avant-garde designs.
Rixo : Specializes in vintage-inspired clothing with bold prints, bright colors, and eclectic patterns. Great for a creative look.
Your personality often translates into the style of accessories you choose too. This handbag by example.
Learn about your style personality
Choosing the right brands which align with your style personality can make shopping more enjoyable and ensure you find pieces that resonate with your sense of fashion.
Many UK brands offer a range of styles, allowing you to mix and match according to your personal taste.
Also remember this, it’s likely you have more than one style personality. Here’s my other blog that explains why:
Finally, I cannot resist but add that if you become a member of My Secret Stylist, you can select and search clothing by your Style Personality. Designed (by me) to make your own clothes shopping quicker and more successful. Find styles with ease, which not only complement your shape, but also your style personality too!
Cristina Holm
Cristina Holm is one of the UK’s leading personal stylists. She is based and operates from her studio in Warfield, Berkshire (United Kingdom). Cristina serves clients locally and internationally.
Cristina is also the founder of My Secret Stylist, the UK’s clothes shopping ‘best kept’ secret. For only £35.99 per year, you can find and ‘see in seconds’ clothes which complement your body shape. Across all the popular brands, all in one place. For more info, click here: www.mysecretstylist.co.uk